Philosophy

Based in Sydney Australia, Positive Feedback is a boutique agency running tailored and highly successful international and local PR campaigns across all media platforms, as well as managing the careers of globally recognised artists.

Driven by an impressive posse of passionate publicists, Positive Feedback create and implement creative, long-term, global PR and communications strategies for musicians, festivals, record labels, galleries, visual artists, fashion labels and brands.

With a knack for long-term vision and a strong understanding of the global music industry, we get our kicks from building sustainable careers for our clients, developing their profiles on an international level.

PR

From servicing new music to national radio, writing press releases and coordinating on-ground promotional schedules — to sitting down with clients to find passion points and unique angles to gain optimum media coverage, Positive Feedback are strategic, creative and innovative in an often cookie-cut-out culture.

Founded in 2009 by Monique Rothstein, former music journalist, label manager and indie label publicist, Monique’s previous incarnations saw her running campaigns for the likes of Stones Throw (James Pants, Peanut Butter Wolf, J Dilla), One Little Indian (Bjork), Tru Thoughts (The Bamboos, Quantic), Hotel Costes, Smalltown Supersound (Lindstrom, Prins Thomas, Dungen) as well as Grammy nominated film/music project, 1 Giant Leap.

Monique has been invited to speak at a series of industry panels around the world about her experience and understanding of the global music market — BIGSOUND (QLD), Face The Music (VIC), The Seed Fund (VIC), Sounds Australia (NSW), Primavera (SPAIN) and SXSW (Austin, US), to name a few.

Artist Management

With over seven years experience managing the careers of artists we love, Monique also co-manages indie outfit, Little May. Signed to Capitol Records (US), Island Records (UK) and Dew Process (AUS), Monique utilises her experience in global strategy, traveling regularly to expand her knowledge of the evolving international music market. Monique and the Positive Feedback team have assisted in developing the profile of Little May over the last three years, from their first ever single, Boardwalks through to their debut album, recorded with Aaron Dessner (The National) in New York.